Developer: Annex Products
Price: $0.99
Version: 1.0
App Reviewed on: iPhone 4

iOS Integration Rating: ★★★★½
User Interface Rating: ★★★★☆
Re-use / Re-play Value Rating: ★★★★☆

Overall Rating: ★★★★☆

One of the things people tend to overlook when posting photos to Instagram is the use of hashtags. Hashtags can be the difference between a photo that gets widespread, instant recognition and one that gets largely ignored.

Instatag won’t make pictures look better, but it’ll help them be found more easily. For example, when using Instagram’s search option to look for photos of a certain location or event, Instatag makes it a lot easier for the people taking the photos to hashtag them appropriately, grouping together photos from a large number of sources. The problem is, not everyone understands how to use hashtags, or which tags to use. Instatag tries to take some of the guesswork out of hashtagging while greatly streamlining the process.

Instatag starts by getting a user’s location and gathering up a list of tags that were applied by others in the same location. For example, a popular landmark might have been described with hashtags hundreds of times by other Instagram users. All an Instatag user would have to do is select the ones that best describe what’s in the picture and copy them for pasting into their own photo’s description.

Another option would be to go through the wide selection of categories that Instatag places at a user’s fingertips. Categories such as People, Nature and Scenery. Beneath each entry are a list of related hashtags that a user can choose to add or get inspiration from for coming up with new tags. Then there’s the Top 40 and Trending categories a user can choose from, which show a list of the most popular and currently trending hashtags to try and get even more “likes” and “follows” on their photos.

Once a user has the tags they want to use, a single button touch can copy them all and take a user directly into Instagram for pasting the tags in. Instatag can also save a list of frequently used tags, making it even easier for a user to copy and paste similar tags in the future.

Instatag may not be the most useful app, but for what it does, it works very well. I hope that there will be a steady stream of new categories added over time, such as Sports or Events, with tags related to each. It would definitely help keep this app fresh and relevant.

Posted in: iPhone Apps and Games, Reviews, Social Networking

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