Halfbrick, developers of the immensely popular Fruit Ninja games has announced a lineup of brand new licensed Fruit Ninja products from a number of partners. These new products will include key chains, toys, plush figures, card and board games, headwear, bags, apparel, underwear, phone cases, calendars, fruit snacks, stickers, posters, and other odd and ends.

While it’s not yet clear exactly what these products will be when they are all realized, the prospect of Fruit Ninja card games and underwear is interesting to say the least. These products will be produced through a number of partners and will begin to roll out this week. As of yet, no announcements have been made concerning the cost of any of the products or where they will be available for purchase.

“For the first time, we’re creating characters and personalities around the fruit that players slice through,” says Halfbrick CEO Shainiel Deo, commenting on the new products. “I’m confident that the Fruit Ninja community will love these products.”

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+ Universal App - Designed for iPhone and iPad
Released: 2010-04-20 :: Category: Games