App Detail » IAB - Interactive Advertising Bureau

What's New

• Updated show information
• Bug fixes

App Description

The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86% of online advertising in the United States. On behalf of its members, the IAB is dedicated to the growth of the interactive advertising marketplace, of interactive’s share of total marketing spend, and of its members’ share of total marketing spend. IAB events are truly the centripetal force of the ad-supported digital world, uniting the diverse participants of the ever-expanding interactive advertising ecosystem, including IAB Annual Leadership Meeting (the central venue for senior voices in the advertising-publishing-technology ecosystem to discuss and debate building a profitable future for marketing and media), and IAB MIXX Conference & Expo (the Official Interactive Event of Advertising Week, bringing together the industry’s most prominent and influential figures to share insights on the most pressing topics in advertising). For more information, please visit http://www.iab.net/

App Changes

• June 11, 2014 Initial release
• September 03, 2014 New version 1.2
• September 30, 2014 New version 1.3
• February 06, 2015 New version 1.4
• July 26, 2015 New version 1.5
• September 17, 2015 New version 1.6
• December 08, 2015 New version 1.7
• January 09, 2016 New version 1.8
• January 16, 2016 New version 1.9
• January 20, 2016 New version 2.0
• August 07, 2016 New version 2.1
• November 07, 2016 New version 2.2