What's New

iOS 9 support
iPhone 6s, 6s plus support

App Description

What Color? is a complete application for the study and recognition of color, developed with the advice of a color-blind and with the help of a painter.

MAIN FEATURES: Identification of the color from any photo, identification of the color from any code, color tables, color mixer, color names and speech synthesis.

PHOTO TO COLOR - Tap anywhere on a photo and find the corresponding color. The application provides codes RGB, HEX, RAL, so convenient for painters, web designers, graphic designers, etc.. Tap the button with the name of the color to change the photo. INCLUDES a speech synthesis for pronunciation of the color touched! Once selected you can send all the color codes corresponding by mail, copy the code to clipboard, or save the photo! You can import photos from camera roll, from a photo album or shoot directly from within the application. With the LIVE function, you can analyze colors framed in real time!

CODE TO COLOR - Identifies the color from any code. The application shows the corresponding color and, if not provided, the name and the code of the RAL color that are closest to the one shown.

COLOR TABLES - Available RAL and PANTONE lists, with a handy search feature and the ability to enlarge the box touched. RGB color is available for displaying numerical or percentage, by selection with sliders or by directly touching a cube of shades! Once selected you can send all the color codes corresponding by mail or copy the code to clipboard.


RGB and HEX codes provided a perfect match to the color touched or framed. The RAL (used mainly in paints and coatings) and the name of the color are the result of an approximation algorithm. This is necessary because the application works on a range of 16 million colors, and colors have names that are few hundreds. Therefore, a canary yellow can cover many shades of yellow. Notwithstanding it is possible to compare within the application touching yellow with TRUE canary yellow.

iPhone Screenshots

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What Color? screenshot 1 What Color? screenshot 2 What Color? screenshot 3 What Color? screenshot 4 What Color? screenshot 5

iPad Screenshots

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What Color? screenshot 6 What Color? screenshot 7 What Color? screenshot 8 What Color? screenshot 9 What Color? screenshot 10

App Changes

  • January 20, 2012 New version 1.1
  • January 28, 2012 New version 1.2
  • February 04, 2012 New version 1.3
  • February 21, 2012 New version 1.4
  • April 28, 2012 New version 1.5
  • May 26, 2012 New version 1.6
  • May 30, 2012 Price increase: $0.99 -> $1.99
  • June 06, 2012 New version 1.7
  • August 21, 2012 Price decrease: $1.99 -> $0.99
  • March 15, 2013 Price increase: $0.99 -> $1.99
  • April 11, 2013 New version 1.8
  • May 23, 2015 New version 2.0
  • July 29, 2015 New version 2.1
  • October 20, 2015 Price increase: $1.99 -> $2.99
  • October 25, 2015 New version 2.2