App Description

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WINNER "Best Non-Fiction App 2012" from the Digital Book World Publishing Innovation Awards

Conquer every wine list and wine store with confidence, with “Wine Simplified,” made exclusively for the iPad and iPhone.

“Wine Simplified” takes a unique approach to teaching you how to understand what you like and how to get it, with tasting videos and fun interactives, not tedious memorization.

★★★★★ “Wine Simplified is an approachable and navigable guide with ample opportunities to delve into more detail. It is rife with practical advice for ordering and buying, aimed at bringing amateur oenophiles up to speed.”—COOL HUNTING

★★★★★ “Wine Simplified is a an iOS app that’ll teach you everything you need to know about wine.”—GIZMODO

PREVIEW VIDEO
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► Watch our short trailer video at betterbook.com/wine

WHY IT’S A BETTERBOOK
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“Wine Simplified” is a book made exclusively for the iPad and iPhone, and includes:
★ 90 minutes of video tutorials: Guided video tastings are designed for you to pick up your own wine and follow along at home
★ 240 audio pronunciation guides
★ Dozens of interactive guided tours and slideshows walk you through complex wine labels, winemaking, shopping, and ordering
★ Quick-reference glossary and pop-up tips with key terms and definitions accessible throughout

WHAT THE BOOK WILL DO
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★ Learn to identify what you like
So you just tasted a wine you enjoyed. Learn to describe what you liked and how to repeat that experience the next time and every time after that. Make wine shopping a stress-free event.

★ Pick the perfect wine for every dish
Forget memorizing every possible wine-dish combination in the world. Learn the basics of how wine interacts with food (hint: rich, fatty foods go great with high-alcohol wines), and pick the “right” wine every time.

★ Decode wine labels and lists
Wine labels and lists may seem like a mess of grapes, obscure place names, and stuffy terminology. Move past that flowery marketing language and learn where to look. Location and alcohol content can tell you a lot!

★ Use rudimentary science and geography to predict wine style
If you can picture how peaches change in flavor as they ripen on the tree, then you can easily grasp the flavor shift found in wines from chilly Northern Italy to sunny California. Conquer a handful of basic concepts and never be stumped again.

THE EXPERTS
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★ Author, Marnie Old
Marnie is a sommelier and veteran wine educator based in Philadelphia. She has served as Director of Wine Studies at the French Culinary Institute in New York, and is a wine columnist for the Philadelphia Daily News. She has written two books, “Wine Secrets” and “He Said Beer, She Said Wine.”

“Marnie is a breath of fresh air in the wine world.”—Michael Mondavi

“No-one feels stupid when Marnie talks about wine. Not even me.”—Bill Cosby

“Marnie is one of the most efficient and entertaining wine educators in the US.”—Kevin Zraly

★ Featured Contributor, Anthony Giglio
Anthony is a sommelier and wine author who has written several books, including Food & Wine Magazine's Wine Guide for 2009, 2010, and 2011. He has also written several editions of the popular Mr. Boston Official Bartender's Guide.

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