Sick of hearing about the Facebook IPO? Want to hear about something actually related to the Facebook product? Well, I have good news then. Facebook has launched a new app that will come in handy for users who manage Facebook Pages.
Pages Manager offers several core features for page administrators. One, it’s possible to get notifications about when followers of the page like, comment, and share posts. Analytics information can be viewed, including the reach of a page’s content and how many users are engaging with it. As well, it’s possible to post to a page from mobile. For users who administrate multiple pages, the app does support switching between them.
The app uses a very similar HTML5-wrapped interface as the standard (and often-maligned) main Facebook app, so caveat emptor, though the app should likely be coming to Android at some point in the future because of it. It is not iPad-native at the moment either. Still, for Facebook Pages administrators looking for a mobile solution, this should help.