Chillingo, a division of Electronic Arts most recognized for its creation of Angry Birds, which sits almost always as the #1 paid application in App Stores across the world, announced today that Cut the Rope will receive a special update for Valentine’s Day, February 14.
“The new Cut the Rope 1.2 update marks the annual celebration of love and affection with adorable Om Nom as cupid in a special Valentine’s Box filled with 25 gorgeous levels. A romantic and fun, “split-candy” gameplay is also introduced to challenge players as they strive to slice the right ropes to feed the insatiable green creature. Brand new artwork and a distinctive Valentine’s icon make Cut the Rope the perfect gift for your special someone” reads the official release.
“This 1.2 update is our gift to you this Valentine’s Day for being the greatest fans out there; we hope players love the new box, levels and features just as much as we enjoyed creating it,” states Efim Voinov, CTO of Zeptolab. “Thank you for the continued support, we are already working closely with Chillingo to enhance the game and think fans will be extremely delighted!”
Such holiday updates are becoming more and more popular, even within Cut the Rope’s own development. In December of last year, 148Apps reviewer Brad Hilderbrand announced the Christmas update of the popular application, which to date has now sold more than six million copies. Conservatively, that means Cut the Rope has generated over $4 million in revenue (after Apple’s 30% commission), not taking into account the price difference between the iPad and iPhone version of the immensely popular game. It stood as the sixth most popular paid-for iPhone game in 2010.
When 148Apps reviewed the game last year, writer Carter Dotson awarded it 4 stars. “Cut the Rope is ingenious, following a similar formula to Angry Birds – charming graphics, simple gameplay that gets complexity steadily layered on top of it in a way that feels natural, almost without even feeling like it’s getting more difficult” he writes. “That is just brilliant game design, and with more levels promised, Cut the Rope has an exciting future, but is still great with even just the core game content.”
Available for $0.99 on iPhone and $1.99 for iPad, a free lite version is also available to download, allowing you to try-before-you-buy. A sneak peak video of the update is available below:
Released: 2010-10-04 :: Category: Games
Tagged with: Chillingo, Cut the Rope, ea, electronic arts, Games, zeptolab