Battlegrounds Mobile India, the Indian version of PUBG Mobile, is undoubtedly the most popular Esports title in the region. Star Sports and NODWIN, one of the leading eSports companies in South Asia have joined hands to bring and publicize Esports in India.
Esports has been influential on digital platforms because of their streaming services. However, Battlegrounds Mobile India (BGMI) Masters Series tournament will be broadcasted on Star Sports exclusively from 24th June to 17th July 2022 in English, Hindi, and Tamil.
The tournament will be aired Live on Star Sports 2 from Nodwin Studios in New Delhi. There will be twenty-four teams invited from all across the country who will compete for a prize pool of Rs 1.5 Crore and the title of champion.
Speaking about the partnership with NODWIN Gaming for the Broadcast of this event, Sanjog Gupta, Head of Sports, Disney, and Star India said, “Esports competitions have already developed a niche following on digital platforms.”
“As the preferred destination for sports fandom, Star Sports is always looking for opportunities to engage fans, galvanize communities and recruit new audiences. Our partnership with Nodwin Gaming seeks to shape the future of eSports in India by introducing high-quality competition and prominent players to millions of TV viewers around the country. It will hopefully fuel fandom for eSports amongst gamers and elevate aspiration amongst athletes.”
Speaking about the association with Star Sports, Akshat Rathee, MD & Co-Founder, NODWIN Gaming said, “We have been working tirelessly through the pandemic to build the foundation for such a big collaboration. This is a very big step for us in the right direction as we now take esports to the masses. Satellite television does have its advantages like its unrivaled reach across every nook and corner of the country, uninterrupted and timely broadcast that is not dependent on internet connectivity and speed as well as affordability for the masses living in far-out areas. We look forward to spreading the reach of esports, making a connection with the youth across India, and bringing esports into the arena of other traditional sports.”
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