Angry Birds developer Chillingo may cease to be an indie darling in the near future, as EA has bought the company. Reports put an the deal at $20 million cash, but the future of all the studio’s properties are still up in the air.
Chillingo was already a hot commodity after Angry Birds, but the massive success of the recently released Cut the Rope has truly turned the UK developer into a den of rock stars. While companies like Activision, Gameloft and even Intel were vying for the studio, EA was able to close the deal.
“By acquiring Chillingo, EA Mobile is increasing its market leadership on the Apple Platform as well as reaffirming its position as the world’s leading wireless entertainment publisher,” EA’s Holly Rockwood said in a statement.
It sounds like EA wants to keep Chillingo in the mobile space, but we can’t help but wonder if the studio will be asked to dabble in consoles and handhelds as well. EA has dabbled with physics games by publishing Boom Blox on the Wii, but the series has stalled and perhaps the company is looking for a new franchise to bring to non-Apple audiences. There’s also the distinct possibility EA could request a totally new IP from Chillingo, one which could be backed with a big budget and marketed across all platforms.
Where things may get tricky is in regards to ownership rights of games published under the Chillingo banner. Rovio created Angry Birds, while ZeptoLab made Cut the Rope, and, at least according to Rovio, the development studios still own those properties. A Rovio spokesperson says his company “controls the Angry Birds brand and any future products,” so at least that franchise may remain apart from this deal.
At any rate, let us be among the first to congratulate Chillingo and wish them the best of luck under the new ownership. They’ve already proven what talented, dedicated people can do when they put their minds to it so they deserve all the success and wealth they’ve earned. Well done guys, keep up the good work.