Interesting idea for a game but the execution leaves us with little fun other than a few squishes of some busy business men. Got boring too fast *yawns*.

United Lemur Announce $30,000 Cash Promotion Tied to First App Release

United Lemur’s first iPhone app, Puzzllotto will officially be available Wednesday. The details of the huge promotion tied to the release that Mike Lee of United Lemur can be announced now. The first person to finish the game could win up to $30,000 USD if they finish it in the first 30 days.

The app, Puzzllotto, available in the app store starting Wednesday at $4.99 is a puzzle game with the game play and the goal being unknown at the start. Discovery of that is all part of the exploration aspect of the game. Similar to Myst in that aspect, it’s all up to the player to figure out.

The huge announcement today has to do with the prize that goes to the player that finishes the game first. The winner gets a progressive prize pool that could reach as high as $30,000 US.

The contest prize starts out at $0 on the first day of the app’s release (10/22). From there it goes up by $1,000 per day, each day at noon pacific time with a max of $30,000. The first person to beat it gets all of the money, a trophy, and the title of Puzzllotto Champion. If no one beats the game by the 31st day (11/19 at noon), then the contest will end and the money will be donated to United Lemur’s charity of choice, Madagascar Fauna Group.

Prize progression:
Date :: Prize amount
10/22 :: App available
10/23 :: $1,000 USD
10/24 :: $2,000 USD
10/25 :: $3,000 USD
10/26 :: $4,000 USD
10/27 :: $5,000 USD
…
10/31 :: $9,000 USD
11/01 :: $10,000 USD
…
11/20 :: $29,000 USD
11/21 :: $30,000 USD
11/22 :: Prize donated to Madagascar Fauna Group

This promotion marks the first large scale prize-based promotion we’ve seen for an iPhone app. While other companies have tried smaller cash prizes, this promotion has the possibility to be very large. Good luck everyone — let us know how you are doing in the comments below or via Twitter.

We’ve included the full press release and some pictures of the app after the break.

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