Developer: Nilanjan Sengupta
Price: $0.99
Version Reviewed: 2.3
App Reviewed on: iPhone 5

iOS Integration Rating: ★★★½☆
User Interface Rating: ★★★½☆
Re-use Value Rating: ★★★☆☆

Overall Rating: ★★★☆☆

Cravings is designed to help users live a healthier lifestyle and get over their cravings for foods that are ruining their waistlines. It’s a unique app that is centered around adaptive intelligence, which means it learns food habits and helps to present smarter choices to users so that they can stay within their daily calorie goals.

To get started, simply tap on the plus button in the top right to enter food cravings and their calories. Users must do this manually, but the app opens up a search engine to make things a little less hectic. Once users enter the name of the food along with the calories and serving size, they can then label it as breakfast, lunch, dinner, or a snack. Cravings are stored on the home screen. Users can select what they are craving, and the app then suggests if they can have the food or not based on their calorie goal. To get scientific feedback, turn on the light bulb and the app suggests foods that users may consume while still staying within their calorie goals.

Users can toggle between Cravings and Calorie Counter. Calorie Counter shows users how many calories they have consumed and how many are left in their calorie goal. Tapping on Breakfast, Lunch, Dinner, or Snack displays foods that are entered into the app. Users can also input foods that they consume by tapping on the plus button. Calorie goals and allocations can be altered via the Settings menu.

cravings 5cravings 7Cravings does an impressive job of suggesting foods and cravings to users to help them stay within their budgets. Simply tracking daily food consumptions helps the app generate insightful statistics such as the worst and best meals, along with cravings that are satisfied and unsatisfied. It adapts itself based on food habits so users never have to sit and wonder what they can or cannot eat without breaking their budget.

With all the being said, Cravings still needs some improvement to stay on top of its competitors. For instance there is no database of foods for users to search through, and this information isn’t stored within the app itself. Having to utilize a search engine to go back and manually enter everything takes a lot of time. Additionally, there is no place to input workouts or negative calories to deduct from the overall total.

With some minor tweaks, Cravings could be a little more user-friendly and easier to navigate. For now, it’s still a convenient way to keep dibs on calories and cravings for those who don’t already have a food journaling app at their disposal.

Posted in: Health & Fitness, iPad Apps and Games, iPad Health & Fitness, iPhone Apps and Games, Reviews

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