Developer: DEVELOPER
Price: $0.99
Version Reviewed: 1.0.3

iPhone Integration Rating: ★★★★☆
User Interface Rating: ★★★☆☆
Re-use / Replay Value Rating: ★★½☆☆

Overall Rating: ★★★☆☆

When? is a simple App with one purpose – it helps you quickly search and add holidays to your iPhone Calendar. Say you have difficultly remembering when Easter isl you needn’t worry because every major holiday by region or country is listed, and, within just a couple taps, automatically added to your Calendar.

For someone who is a self-described Calendar Junkie, I don’t know why I’ve never come across an App like this before. Maybe it’s because I already have a subscription to a Canadian Holidays Google Calendar which automatically gets imported alongside my other Google Calendars into the iPhone App use for this purpose (which is actually not the built-in one at all). So, I’m thinking that the target audience for this app is someone who uses their calendar often, but maybe don’t use an online equivalent and need something like this to simply not have to manually enter important dates.

So that actually leaves quite a lot of users who would benefit from having this App. Actually I quite admire the thought process behind it – having a handy off-line list of events is great, especially if you’re using an iPod Touch, or if you’re one of the rare iPhone users (like myself until the 4’s release) that was not on a Data Plan, this might actually serve a purpose every once in a while – but the ratio is slim.

The App itself is well designed, very organized and easy to use, it imports to the Built-in Calendar App beautifully. If you have your iPhone Cal synced to your Google Cal, and synced back to a different iPhone App for Calendars, it does all seamlessly integrate, so long as you have an wifi or 3G connection. No, the flaw in this App is not its design. It’s it’s usability.

There are a finite number of holidays in a year, and there are an even smaller number of times I need to add those holidays to my Calendar. Paying $0.99 for the privilege of looking this information up offline isn’t really worth it for me. However, if you’re constantly befuddled by holiday schedules, if you are in school, a teacher or otherwise really dependent on knowing and keeping up to date on this sort of information, you may very well find a use for this App.

Posted in: iPhone Apps and Games, Productivity, Reviews

Tagged with: , , , , ,