PUBG Mobile is well-known for its various team-ups and collaborations but their most recent endeavour is more charity focused instead of giving players cool Yamaha skins. They're launching a social responsibility campaign called Play As One to support Direct Life with their COVID-19 global response project.
Starting from today, there will be an in-game challenge and community fundraisers for those willing to donate. The aim of the campaign is to get the millions of PUBG Mobile players to team up to play for the same goal.
In-game this will take the form of the 'Running Challenge For Donation' event that will take place from now until 27th July. During this time, each players sprinting distance will be collected and the greater the mileage, the more PUBG Mobile will donate.
The final amount the team will donate will be unveiled once the server-wide milestones have all been hit. The tracker for this event can be seen over on a dedicated channel Direct Life and PUBG Mobile has created. Here players will also be able to make a voluntary donation themselves if they wish to do so.
If you're unfamiliar with Direct Relief, they are a humanitarian organisation who endeavour to help those with lives that have been affected by poverty or emergencies. They are responding to COVID-19 by providing PPE equipment for health works alongside other efforts, which you can read about on their official website.