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Peppa Pig Stars in her own Mini Olympics

Posted by Lisa Caplan on August 9th, 2012
+ Universal App - Designed for iPhone and iPad

If watching the Olympics with young children and all their questions has been driving you a little crazy there’s an app featuring Channel 5/Nickelodeon's British small screen and small people mega-star Peppa Pig available in most Commonwealth App Stores to the rescue. Peppa Pig's Sports Day should distract budding fans, but keep them on topic. Regrettably it's not currently available in North America

The universal app is more like Peppa’s color war than Peppa’s Olympics with its blend of sporting, crafting and even cooking mini games, but the six diversions along with bonus sports-themed digital sticker book pack in a lot of play time.

The activities include Olympic favorites cycling, and long jump along with an obstacle course, tug of war challenge, ice cream shop and Rosetta design shop giving little fingers lots to explore. The app is presently only in the UK New Zealand and Australian App Stores, and we hope to see it on this side of The Pond soon too.

Twists And Turns Literally In Kids' Storytale Mimi Good Bibi Bad

Posted by Jennifer Allen on April 29th, 2012
iPad App - Designed for iPad

The iPad has done wonders for revolutionizing storytelling, especially for young readers.

Newly released storybook Mimi Good & Bibi Bad has taken that idea one step further, by encouraging a new form of interactivity. The story tells the tale of two children at school: Mimi and Bibi, two English kids who find themselves at a school in the US. It's a fun fish out of water tale, starting with a talent contest and introducing other characters such as Mimi's best friend Melani and teacher Mrs Quackenbush.

The cool twist comes in the form of being able to rotate the iPad in order to switch from kind Mimi to naughty Bibi. It's a very neat move that should keep kids particularly engrossed in the storyline.

Even better for young children, Peppa Pig's Mummy Pig is the narrator for the app, otherwise known as Morwenna Banks.

Mimi Good & Bibi Bad is out now priced at $1.99.

Publishers Talk of Profits and Pigs for BAFTA

Posted by Rob Rich on March 15th, 2012

A number of iOS developers decided to talk numbers at BAFTA's recent What's App event in London. The Guardian's article is full of all manner of interesting tidbits and discussion. Taking the stage to talk about storytelling, profit margins, and children's content were Peter Sleeman (co-director, P2 Games), Paul Bennun (chief creative officer of content design and creation, Somethin' Else), and Tom Bonnick (digital project and marketing manager, Nosy Crow). The trio divulged some interesting numbers, as well as their perspectives on various app models.

P2 Games' bread and butter has been largely based around children's brands, including Peppa Pig and Fireman Sam, and have sold just under 600 thousand apps in less than a year and a half. Somethin' Else, responsible for the indisputably different Papa Sangre, also did quite well with their $4.99 interactive experiment. The audio-only horror game sold a respectable 70K copies since its release back in 2010. Nosy Crow opted out of the numbers game at the event, but they did put out a couple of critically acclaimed book apps (Cinderella, The Three Little Pigs) so they're probably doing just fine.

The general consensus revolved around knowing one's audience. According to Sleeman, Preschoolers are a very different market than the typical demographic so it's important to bring in people who know what the young-uns like and what keeps them coming back. Bennun championed the Premium model; keeping prices high and letting the quality of the product do most of the selling. Bonnick echoed the sentiment of quality, and mentioned Nosy Crow's strict adherence to in-house development.

I'm curious to see if anyone agrees or disagrees with these ideas. They certainly seem sound to me. Especially the one about refusing to use in-app purchases in apps meant for children. Thoughts?

[Via: theguardian.com]