New Oprah Mobile App Brings "O" To Your Phone

Posted by Bonnie Eisenman on April 26th, 2010
iPhone App - Designed for iPhone, compatible with iPad

If there's one thing that's true about Oprah, it's that she's everywhere: on TV, in movies, in her magazine, you name it. And now, at long last, Oprah fans will be able to follow her ample activities on yet another platform...the iPhone.

The new Oprah Mobile app gives you plenty of content: video clips and previews from the show, air times and channel information for Oprah's show based on their location, the show's weekly calendar, and audio clips from Oprah Radio. There are video and audio clips, polls, pledges, photo galleries, and articles, drawn from Oprah's myriad of networks. Oprah Radio, O, The Oprah Magazine, Oprah.com, and even Oprah's Twitter account are all represented. And if that's not enough "O" for you, the app will even alert you when tickets to her last season become available online!

Phew. It's rare enough that people manage to comprehend the iPhone's capabilities, but this complex offering really does do the Oprah brand credit. The interface is smooth and lightweight, and the app manages to integrate a staggering amount of content in a tiny package. Of course, if you want this Oprah-overload in the palm of your hand, you'll have to pay: unlike many branded apps, this one comes with a modest $1.99 price tag. Oprah Mobile certainly offers plenty in return for that small entrance fee, though, so if you're an Oprah fan, go check it out!