It might be true that if you're a big enough company, it's never too late to get into any particular market. So if, say, Google wants to do a standalone video calling app, no one can really say it's a bad idea.
That's relevant because it just happened. Released just this week, Google Duo is the self-professed "video calling app for everyone." It backs up that claim by its true cross-platform status, meaning it launched on iOS as well as Android.
By now, you're probably thinking to yourself, "Wait a minute ... Don't iPhones and iPads have a perfectly fine video calling app baked right in?" Right you are, and with FaceTime, there very well might not be any reason for you to consider downloading Google Duo to even give it a shot.
And yet this would be a pretty short article if we weren't about to make the argument for you to do exactly that. Here's why Google Duo might be worth a look even if you are iPhone until you die.