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Lift is an app the helps users make and retain good habits and track their progress as they go.
What's NewWe’ve added your Q&A activity to your profile and a friend feed within each goal (tap check-ins today).
Below is a story about the ambitions behind recent changes.
* * * * *
In the Lift 1.0 era (i.e. last year), we had three communities: data-oriented self-trackers, pragmatic goal seekers who needed a motivational boost, and ultra-generous proppers who bonded over shared goals.
That was actually a really nice, effective app. And, for that reason, I think we caught everyone off guard by blowing it up.
Community and data visualizations features disappeared for a few months (they’re both back now, and in the ballpark of what we hoped they’d become).
I still get emails from a passionate part of the Lift 1.0 community about features they miss. The alarm that they feel to have a life changing feature disappear is real—their life stopped changing!
At first, I thought these features would only be gone for a moment. But they actually took months to rebuild (especially community). As a product designer, I wish I could promise you genius, but most days all I have to offer is persistence. That said, we’re past the rough spot, especially on the community side. Q&A is real and huge. Goal feeds are back. Today, we’ve also added goal-specific friend feeds.
In another respect, any change was going to be surprising to the Lift community. I’ve written 37 release notes to describe feature changes, but I’ve never talked openly about our ambitions. Of course we were going to make changes—we weren't talking about why.
By definition, a startup is an ambitious company. You can count on a startup making radical changes until two conditions are met: massive growth and massive profitability. But I think it’s easier to understand that we’re a startup because we were founded by ambitious people (i.e. the changes come from our choices not our situation).
My story, which I’m not presenting as twisted machismo or for sympathy, is that I walked away from a profitable small business (basically shuttered it) and moved 3,000 miles from my partner (Sarah) and home (NYC), because I saw an opportunity in human potential.
Don’t worry, the work is a joy, Sarah visits often, and our dog, Eggs, keeps me company when she isn’t here. I just want to demonstrate that Lift is a personal bet that wasn’t made casually. Why make that bet? We have an opportunity to redefine human potential.
The person who made this bet possible, is my first partner, investor, co-designer and board member, Evan Williams. Ev is one of three Twitter co-founders. Lift is his first post-Twitter project.
With Ev involved, are we trying to outdo Twitter? That’s a lifetime of work, and the amount that we’re going to get done in a day always feels inadequate. But we’re going to try.
With that background, let me re-present the pieces of Lift 2.0 as a path that’s worthy of our ambition to redefine human potential. If Lift 1.0 was a habit tracker, Lift 2.0 is an instant coaching system for building super humans.
* Tracking, you know, is the base of holding ourselves accountable. The Lift tracking system is about universality—any goal can be framed in terms of doing routine practice.
* Shared goals creates ubiquitous human support. We are each other’s cheerleaders.
* Q&A creates instant access to the shared knowledge of practitioners. We have 200k active goals and nearly every question that’s been asked has been answered. This knowledge base that you’re creating is permanent and serves even non-Lift users (thanks to Google).
All of us will be carrying around the capability in our cell phone to get instant access to knowledge, accountability, and encouragement for any goal. That’s the path to becoming super human.
Tony & Erin, Alicia, Herzog, Terrie, Dan, Jeremy, Esther
PS: I left out one special piece because I ran into Apple's word count limit. I'll share our news in the next release note.
PPS: Upate your app store reviews!
App DescriptionBe your best with Lift, an app that helps you put your goals into action.
Choose what inspires you from our expert-led plans and community habits, or add a custom goal of your own.
Record and celebrate progress with our easy check-in system.
Stay on track with peer coaching, encouragement from friends, and optional reminders.
With Lift, you can...
* Learn yoga and meditation through step-by-step video coaching.
* Test your limits with expert-led fitness challenges and guided workouts.
* Improve your diet through one of ten community diet plans, including the Slow-Carb Diet.
* Build a habit around any goal.
For more visit http://blog.lift.do.
Questions or feedback? Email us at firstname.lastname@example.org.
July 19, 2014 New version 1.9.15
July 05, 2014 New version 1.9.14
March 04, 2014 New version 1.9.9
February 08, 2014 New version 1.9.8
January 29, 2014 New version 1.9.7
November 21, 2013 New version 1.7.6
November 30, -0001 Initial Release