- Improvements in User interface and reader
PITCH–a monthly magazine on advertising, marketing and media was launched in the first week of October, 2003 by the exchange4media group. The first 10 issues of PITCH were a complete sellout and received a tremendous response in terms of both advertising and subscriptions. Over the years, PITCH has earned for itself a reputation for quality reporting and in-depth analysis.
PITCH takes a close look at the evolving advertising, marketing, and media paradigm with a focus on providing insights and enabling the marketer to take effective decisions. The magazine’s core audience is the marketer and it seeks to provide him with related developments in the media, advertising and marketing domain giving him the overview and written in a crispy, easy to read style. The magazine provides incisive, in-depth reports, surveys, analyses, expert views and columns and articles on a variety of subjects like campaigns, brand journeys, snippets on news, celebrity endorsements, research, features, interviews, book extracts and reviews.
The magazine’s readership includes leading professionals in the marketing, advertising, and media fraternity. With an eye on the changing environment and an ear to the ground, PITCH is constantly evolving and reshaping itself to keep in touch with the changing realities and to provide relevant content to its readers and value for money to the advertiser. The magazine has a compact team of dedicated journalists with a keen understanding of the marketing communications domain.
- July 03, 2016 Initial release